Game Innovation Lab

The Game Innovation Lab is the premier center for experimental game design research at USC. Founded in 2004, the lab is directed by Professor Tracy Fullerton, and the international success of games that have emerged from the lab, including Cloud, flOw, Darfur is Dying, The Cat and the Coup and The Night Journey, have made…

Entertainment Technology Center

The Entertainment Technology Center at the University of Southern California (ETC@USC) is a think tank and research center that brings together senior executives, innovators, thought leaders, and catalysts from the media, entertainment, consumer electronics, technology, and services industries along with the academic resources of the University of Southern California to explore and to act upon…

Change Making Media Lab

The mission of The Change Making Media Lab (CMML) is to foster positive social and environmental change by producing strategic high-impact cinema, television, multi-media visual imagery to inspire individuals, organizations, and communities into action. CMML also promotes research on effective media techniques and helping engaged community members leverage the power of the cinematic arts to…

Center on Communication Leadership & Policy

CCLP provides hands-on learning opportunities for students and professionals, building the next generation of communication leaders. CCLP also conducts academic research and organizes programs for scholars, policymakers and industry leaders to develop ways in which communication leadership, policy, technology and mobile innovation can contribute to a more informed electorate and a better world.

USC Machine Learning Center

The USC Machine Learning Center, MASCLE for short, is a research center dedicated to fundamental machine learning and artificial intelligence research and education. Established in 2016, the mission of MASCLE is to advance convergent and synergistic activities between researchers in core machine learning and artificial intelligence across USC campus, and serve as the main hub…

Center for Third Space Thinking

The Center has developed a new, communications-driven methodology to frame and solve problems that helps organizations become more successful in today’s complex world. The Center offers a variety of custom leadership development, student education, and community engagement programs.

Center for Public Relations

The USC Center for Public Relations (CPR) is truly at the center of the fast-growing PR industry — connecting businesses, agencies, academics, and students. Our mission is to advance both the study and practice of public relations through research, education, and innovation.

Center for Health Journalism

The Center for Health Journalism partners with newsrooms across America and helps journalists and community storytellers innovate, investigate and illuminate health challenges in their communities, serving as a catalyst for change.

Center for Digital Aging

USC Leonard Davis and its Center for Digital Aging aim to harness the power of social media and new technologies to help older adults, caregivers, and related businesses and services as well as empower older adults to use technology and understand its benefits and risks.

Center for Cyber-Physical Systems and the Internet of Things

CCI is a new center at the USC Viterbi School of Engineering, bringing together more than 35 faculty in Engineering with expertise spanning many disciplines such as networks, machine learning, data management, optimization, software and systems engineering, transportation, manufacturing, robotics, and cyber-security and 8 faculty at other Schools at USC.